Creative Strategist | Multimedia Producer

Build it. Direct it. Ship it.

I take creative from concept to completion, working across editorial, digital, video, and live activations. 10+ years building brands and leading campaigns across entertainment, tech, and e-commerce.

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01 — Selected Work Case Study

Content Strategy & Brand

Web3 Community 2+ Years 13.5K Followers

Dope World Ecosystem

Creative Strategist — Dope DAO & Cartridge

Built the content and campaign system that sustained growth through a market downturn and scaled engagement across multiple game products.

Art Direction

Editorial Shoot Caesars Palace

Absinthe

Art Director — Spiegelworld / Las Vegas Magazine

Directed an editorial photoshoot that delivered both publication-ready storytelling and reusable commercial assets.

Brand Building

Founded $10.8K Revenue Global Sales

Chartlatan

Founder & Creative Director

Built and operated a niche e-commerce brand end-to-end, from concept and product design to storefront, marketing, and fulfillment.

Fashion Campaign

Multi-Retailer Planet Hollywood

Poolside Chic

Art Director — Miracle Mile Shops

Created and directed a unifying campaign concept across multiple retailers, with assets extended beyond the original publication run.

Brand Campaign

Sports & Recreation St. Louis

Vetta Sports

Creative Director — Multi-Location Sports Complex

Led multi-year campaign and brand execution across print, digital, and in-venue touchpoints for six locations and multiple programs.

02 — About

Joshua M. Nelson — Chicago, IL

I think in systems. Before I solve a creative problem, I need to understand it as a whole: how it’s structured, where it’s breaking, and what a real solution looks like. That allows me to create what’s needed, not just what looks good.

For 10+ years across entertainment, publishing, Web3, sports, and e-commerce, I’ve built content systems, campaign infrastructure, and creative workflows that help teams meet real needs. I’ve also been integrating AI into my creative process, using it to work faster, explore more possibilities, and build things I couldn’t have built alone.

The combination of strategy, systems thinking, creativity, and genuine curiosity is where I do my best work.

Creative Strategy Art Direction Video Production Sound Design Motion Graphics Editorial Design Brand Development Content Systems Community Building AI-Augmented Workflows